YourGuide Privacy Policy

Effective date: 16 October 2026

1. Introduction

YourGuide is a personal life management platform available through iOS, Android and web applications. It helps users organise tasks, manage responsibilities across locations, access AI-powered guidance and connect with relevant service providers and expert partners.

YourGuide is a trademark and service of Hill Crest Investments and Trading L.L.C-FZ, a company based in Dubai, United Arab Emirates.

Business address

Hill Crest Investments and Trading L.L.C-FZ Meydan Grandstand, 6th floor Meydan Road, Nad Al Sheba Dubai, United Arab Emirates

In this Privacy Policy, “YourGuide”, “we”, “us” and “our” refer to Hill Crest Investments and Trading L.L.C-FZ in connection with the YourGuide service.

This policy explains how we collect, use, store, disclose and protect personal information when you use our website, web portal, mobile applications and related services.

2. Information We May Collect

The information we collect depends on how you use YourGuide and the features you choose to access.

Account and identity information

This may include your name, email address, telephone number, account credentials, profile information and authentication details.

Tasks and personal information

YourGuide allows users to organise tasks, responsibilities and information related to their personal and professional lives. This may include task descriptions, notes, deadlines, preferences and information you choose to provide about your circumstances.

Homes, properties and locations

If you use features related to homes, properties or multiple locations, we may process information you provide about those properties, their locations and associated responsibilities.

Family and business information

You may choose to organise information relating to family members, household responsibilities, businesses or other people and organisations. Please only provide personal information about others where you have an appropriate legal basis or permission to do so.

AI conversations and requests

When you interact with YourGuide AI, we may process your prompts, questions, conversation history, uploaded content and related information necessary to provide the requested assistance.

Please avoid submitting sensitive personal information unless it is necessary for your use of the service and the relevant feature supports it appropriately.

Service provider interactions

If you use YourGuide to discover or communicate with service providers or expert partners, we may process information about your requests, relevant tasks, messages and interactions.

Technical and usage information

We or our technology providers may collect technical information such as device type, operating system, application version, IP address, log data, usage events and diagnostic information, where applicable.

The information collected depends on the technical configuration of the relevant application and the permissions you grant.

3. How We Use Personal Information

We may use personal information to:

  • Create and manage user accounts and authenticate users.
  • Provide and operate the YourGuide website, mobile applications and related services.
  • Organise tasks, deadlines, documents and responsibilities.
  • Provide AI-powered assistance and respond to user requests.
  • Help users understand relevant administrative, regulatory and compliance-related requirements.
  • Connect users with service providers and expert partners when requested.
  • Maintain conversation history and task-related information where supported.
  • Provide customer support and communicate important service information.
  • Protect accounts, detect misuse, investigate security incidents and prevent fraud.
  • Troubleshoot technical issues, improve reliability and develop the service.
  • Comply with applicable legal obligations and respond to lawful requests.

We will process personal information only where an appropriate legal basis applies.

4. AI-Powered Features

YourGuide includes AI-powered features designed to assist users with tasks, questions, planning and everyday responsibilities.

To provide these features, information you submit may be processed by YourGuide and third-party AI or technology providers involved in delivering the service.

Depending on the feature, this may include prompts, task details, relevant context and conversation history.

AI-generated responses may contain errors, incomplete information or outdated guidance. Users should independently verify important legal, regulatory, financial and other consequential information with appropriate official sources or qualified professionals.

YourGuide does not replace professional legal, financial, tax or other regulated advice.

We do not sell personal information to third parties. We will not use personal information to train third-party AI models except where this is disclosed, permitted by applicable law and supported by an appropriate legal basis.

5. Sharing Personal Information

We may share personal information where necessary for the purposes described in this policy.

Technology and service providers

We may use third-party providers for hosting, databases, authentication, AI processing, communications, analytics, security and technical support. These providers may process personal information on our behalf, subject to applicable contractual and legal requirements.

Service providers and expert partners

Where you request assistance from a service provider or expert partner, relevant information may be shared with that provider to facilitate your request. The information shared should be limited to what is reasonably necessary for the requested service.

A service provider may process information under its own privacy policy when acting independently.

Legal and security purposes

We may disclose information where required by law, pursuant to a valid legal process, or where reasonably necessary to protect the rights, security and property of users, YourGuide or others.

Business transactions

If our business undergoes a merger, restructuring, acquisition or sale of assets, personal information may be transferred as part of that transaction, subject to applicable law and appropriate safeguards.

We do not sell personal information to third parties.

6. International Data Transfers

YourGuide is designed for users who may live, work or manage responsibilities across different countries.

Personal information may be processed in the United Arab Emirates and other countries where our service providers, infrastructure or authorised business operations are located.

Where international transfers are subject to data protection requirements, we will implement the safeguards and transfer mechanisms required by applicable law.

The countries in which information is processed depend on the infrastructure and providers used to operate the service.

7. Data Retention

We retain personal information for as long as reasonably necessary to provide the service, maintain user accounts, fulfil the purposes described in this policy, resolve disputes, enforce agreements and comply with legal obligations.

Retention periods may vary according to the type of information, the feature involved and applicable legal requirements.

When information is no longer required, we will delete it or anonymise it where appropriate, subject to legal obligations and legitimate retention requirements.

Deleting the application from a device does not necessarily delete the associated user account or information stored on our systems.

8. Data Security

We use appropriate technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration and disclosure.

These measures may include access controls, authentication safeguards, encryption and security monitoring, depending on the relevant system.

No method of electronic transmission or storage is completely secure. We cannot guarantee absolute security, but we work to maintain appropriate safeguards for the information we process.

9. Your Privacy Rights

Depending on your location and applicable law, you may have rights to:

  • Request access to personal information we hold about you.
  • Request correction of inaccurate or incomplete information.
  • Request deletion of personal information.
  • Object to or request restriction of certain processing.
  • Request a copy of information in a portable format where applicable.
  • Withdraw consent where processing is based on consent.
  • Lodge a complaint with the relevant data protection authority.

To exercise your rights, contact us using the details in Section 14. We may need to verify your identity before responding.

We will handle requests in accordance with applicable law and explain any lawful limitations where relevant.

10. Account and Data Deletion

You may request deletion of your YourGuide account and associated personal information by contacting us at privacy@yourguide.ae or through any account deletion functionality made available within the service.

We will process deletion requests in accordance with applicable law. Some information may need to be retained where required by law or where a lawful exception applies.

Information shared with an independent service provider may also be subject to that provider's retention and deletion procedures.

We will provide the account deletion functionality and instructions required by applicable app store rules.

11. Children's Privacy

YourGuide is intended for users who can lawfully enter into an agreement to use the service, subject to applicable age requirements.

The service is not intended for children under 13, and we do not knowingly collect personal information directly from children under 13 without an appropriate legal basis and any required parental consent.

Where a higher minimum age or additional requirements apply under local law, those requirements will take precedence.

If you believe a child has provided personal information inappropriately, contact us so that we can review the matter and take appropriate action.

12. Cookies and Similar Technologies

Our website and web portal may use cookies or similar technologies to support essential functionality, maintain sessions, remember preferences, improve security and understand usage.

Where required by law, we will request consent before using non-essential cookies or similar technologies.

You can manage available cookie preferences through the controls we provide and, where appropriate, through your browser settings.

The technologies used may vary between the website and mobile applications.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technology, legal obligations or data processing practices.

The latest version will be published on our website with its effective date.

Where required by law, we will provide additional notice or obtain consent for material changes.

14. Contact Us

For privacy questions, requests to exercise your rights or concerns about the handling of personal information, contact:

Hill Crest Investments and Trading L.L.C-FZ

YourGuide Privacy Team Meydan Grandstand, 6th floor Meydan Road, Nad Al Sheba Dubai, United Arab Emirates

Email: privacy@yourguide.ae

Website: https://yourguide.ae

We will review privacy enquiries and respond in accordance with applicable legal requirements.